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Credit from Safaricom's farming app sows seeds of change in Kenya

Rachel Bor’s neighbours chatted, laughed and shared milky tea from her tarnished kettle as they celebrated their most bountiful maize crop yet on her half-acre plot in Kenya’s Rift Valley.

The secret behind the successful harvest was the credit they received to buy better quality seeds, fertiliser and pesticides after enrolling on the Digifarm mobile phone platform, the latest innovation by the region’s biggest telecoms operator, Safaricom.

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Safaricom