Kenya Breweries Limited (KBL) through its premium spirits brand Johnnie Walker announced a Sh40 million sponsorship on Friday towards this year’s Magical Kenya Open Golf Championship, which will be held from March 12 to 15 at the Karen Country Club.
The sponsorship tranche is the second part of the three-year deal committed last year with the Kenya Open Golf Limited, organisers of the golf championship that secured rights to be the official alcoholic beverages partner. KBL Managing Director, Jane Karuku said the partnership is in line with the organisation’s sports agenda.
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