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The Standard e-Paper
Kenya’s Boldest Voice
The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Have you ever been ghosted? Like your partner just goes mute on you, does not pick calls, does not respond to your WhatsApp messages or your texts for days? Then the days turn into weeks, the weeks into months…and you’re left wondering what you did wrong to to deserve all this. The truth is, you have been ghosted, and it is never your fault (at least 99.9 per cent of the time).
Ghosting didn’t start yesterday. It has existed since the dawn of time but our media-driven generation finally named it something as spooky as it feels. While it was initially reserved for people you went on one or two dates with, it has now spread its wrath to more serious committed relationships, where, if your partner is "over it," they will just disappear without a trace with no heads up or follow up explanation.
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