Safaricom launches community social investment drive

Safaricom CEO Bob Collymore. [Photo, Standard]

Safaricom has launched an initiative that aims at positively transforming lives of communities across Kenya.

The initiative, Ndoto Zetu, came up after a New Year challenge to Safaricom Chief Executive Bob Collymore to support the Divas Power Initiative.

Founded by Moesha Kibibi, a professional dancer, Divas Power seeks to empower children from slums.

Consequently, Mr Collymore pledged to educate 18 girls from Divas Power for five years. The telco has now opened the opportunity to other Kenyans who like Ms Kibibi have dreams to transform their communities.

Safaricom is inviting Kenyans to share their dreams that they hope will have a positive effect on their communities.

“Ndoto Zetu is about supporting Kenyans doing extraordinary things for their communities. We will select 500 of such projects to support, enhancing their communities in the process,” said Collymore.

Safaricom has transformed millions of lives through community projects, ranging from schools to health facilities and water projects.

“Over the years we have invested in big projects. However, we realise these projects require longer lead times to complete, while some of the smaller community needs can be solved fairly quickly when we partner with other like-minded Kenyans,” said Collymore.