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Coca-Cola plans new beverage categories in Kenya

Coca-Cola brand (PHOTO: FILE)

NAIROBI, KENYA: Soft drink giant Coca-Cola is planning an entry into the alcohol market with Japan as a launching pad.

According to BBC report on Wednesday, Coca-Cola plans to introduce an alcopop-style product in Japan to cash in on the country’s growing taste for Chu-Hi - canned sparkling flavoured drinks given a kick with a local spirit called shochu.

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