Grand international unveiling for TECNO Phantom 6
One of Africa’s leading mobile makers, TECNO has been warming up to the launch of its September flagship, the Phantom 6. However, moving away from a known tradition of an African launch for its high-end Phantom series, TECNO opted for an overseas grand unveiling of what analysts have dubbed a “turning point” flagship.
TECNO has been aiming its marketing paraphernalia at the Middle-east and Western markets in an effort to grow the brand’s consumer base in these regions. From experience, smartphone brands that try to reach consumers in the Middle-east and Western markets tend to put their flagship products up and I think TECNO is putting up the Phantom 6.
A closer look at the TECNO Phantom 6 reveals a smartphone with really good software and hardware upgrades – MediaTek Helio X20 Deca-core processor, Trifold security system (including fingerprint, eye scan technologies), full metal body and scale-tipping SONYTM rear camera are some of the upgrades we can affirmatively say either TECNO Phantom 6 or its variant Phantom 6+ will spot.
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The phantom 6+ has five layered metal reinforcement. Our phones many a time let us down when it comes to buttressing our style. After using them for some time, they begin to look old, break at the edges and have unavoidable scratches everywhere around the body.
The design is a product of five different layers of reinforced metal to enhance durability. Each of the different layers adds unique elements to the sturdy appearance of the device while still maintaining the slim look.
The multinational brand TECNO has picked Dubai over London since it has made market gains into the Middle-eastern region already. TECNO’s 2015 camera flagship, the CAMON C8 was a huge success in markets like Egypt, Algeria and the UAE and consumers in these markets are quite familiar with the TECNO brand name.
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