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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Efforts by Kenya Roads Board (KRB) to start road safety awareness campaigns ahead of the upcoming festive season resonate well with Kenya’s vulnerable road users.
Road accidents, especially involving motorcycle riders have become rampant. According to police statistics, the country loses close to 3,000 people annually to road accidents. This translates to an average loss of about 10 lives daily.
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