PZ Cussons re-launches Imperial Leather brands

PZ Cussons managing director for East Africa Mr. Sekar Ramamoorthy (right), explains details of the new Imperial Leather products to guests and staff during the recent relaunch of the products in the Kenyan market (PHOTO:COURTESY)

PZ Cussons East Africa Ltd has re-launched its Imperial Leather brands into the Kenyan market. The Group Brand Development and Activation Manager of PZ Cussons, Virginiah Wanyanga, together with the brand manager of Imperial Leather, Catherine Munene launched the new-look Imperial Leather brand, expressing the new features that include enhanced delivery, fragrance and look.

Ms Munene said the re-launched body care products, which include roll-ons, body splash, deodorants, bath soap, shower foam and hand wash gels offer a new experience of heightened levels of luxury every day for consumers. ‘‘Imperial leather still continues to innovate and develop new and better formulations and fragrances for enhanced body care experience,’’ she explained.

PZ Cussons majors in manufacturing personal healthcare products and consumer goods. The company operates across the globe, in Africa and other Commonwealth nations. It is listed on the London Stock Exchange and is a major constituent of the FTSE 250 Index.