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Eveready in another pact to stay afloat

Eveready East Africa has signed a distribution deal with Clorox Sub Sahara Africa as it seeks to return to profitability.

The deal will see Clorox supply bleach products under its brand name with plans for other product lines under different brand names. The pact is part of the NSE-listed consumer goods firm's five year strategy to diversify products and deepen its regional presence.

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