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To rebrand or not to rebrand? That is the big question

FINANCIAL STANDARD

In a marketing sense, though change is how a brand remains relevant in the market, sometimes it could backfire.

To rebrand or not to rebrand? That is the big question

By Graham Kajilwa | 1 month ago

To rebrand or not to rebrand? That is the big question

To rebrand or not to rebrand? That is the big question

In a marketing sense, though change is how a brand remains relevant in the market, sometimes it could backfire.

Graham Kajilwa | 1 month ago

Kenyans react after Arimis ‘new design’ goes viral

In his design, Ratio gave Arimis a navy blue and yellow packaging, much to the surprise of customers.

Betty Njeru | 2 months ago

Why milking jelly is the new cosmetic craze among women

In one of the latest examples of how Kenyans have peculiar habits, women have turned a milking jelly into a beauty product.

Vincent Achuka | 4 years ago

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