Rwanda signs deal with Paris St Germain to promote tourism

PSG players during training. [Courtesy]

Rwanda signed a deal on Wednesday with French soccer club Paris St Germain to promote tourism in the East African nation, its second such agreement since last year.

“We invest part of our tourism revenues in strategic collaborations such as the one with Paris St Germain because we understand the positive effect they have on the overall perception of the country globally,” the Rwanda Development Board’s chief executive, Clare Akamanzi, said in a statement after the signing.