What you need to know about image rights as Wanyama sues Menengai Oil

Captain Victor Wanyama leads Harambee Stars players out of the tunnel during an AFCON tie [Courtesy]

In recent years, the Kenyan image rights market has experienced a steady rise with an increasing number of people making a significant amount of money through their physical images and voices, which are used either in commercials or for other marketing purposes around the country.

Besides individuals benefiting from this craze, corporates are also much awake and are always on the lookout for opportunities that come especially with known personalities in the country.