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The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
I’ve met many people who tell me that getting market share is difficult. They want to know how to start fighting with the big brands. But that’s where we go wrong.
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