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Safaricom is leveraging on a new consortium to make an entry into the vast Ethiopian telecommunications market in a move meant to grow its revenues and market share to a new high.
In a statement released on Monday, the Ethiopian Communications Authority (ECA) said Safaricom was one of the members of a consortium that includes Vodacom Group Ltd (South Africa), Vodafone Group Plc (UK), CDC Group Plc (UK) and Sumitomo Corporation (Japan), that submitted bids for a nationwide telecommunication service licence.
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