When Deputy President William Ruto declared that he makes a cool Sh1.5 million daily from 200,000 chickens that produce 150,000 eggs a day, money hungry Kenyans went drooling. But apparently, squeezing millions in profit out of chickens is not as easy as milking a big “air supply” government tender.
Beda Ogola, an Applied Statistics graduate and successful poultry farmer, who ventured into this trade after campus, says chicken farming is not as profitable as most Kenyans imagine.
“Generally, the breakthrough in poultry farming is a tricky. One thus has to swim slowly. I have managed to stay afloat because of diversifying to minimise risk, having a well-organised marketing plan and using the internet to access clients across Kenya, Uganda and Tanzania,” he states.