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Exploit unique markets

Containers on board the Standard Gauge Railway (SGR) Freight Train along the Mwamdudu fly-over at Miritini headed to the port of Mombasa for export on January 8, 2018. [Gideon Maundu, Standard]

Farmers can learn a vital lesson from their counterparts in the Rift Valley, who have found a winning formula in exporting coffee to South Korea. For far too long, farmers have endured low farm gate prices, but coffee growers in Kericho, Bomet and Nandi have solved this decade-old problem by selling their produce directly to a private firm in South Korea.

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