Brands and bad publicity

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Recently, a local comedian, Erick Omondi, was arrested by the Kenya Film Classification Board compliance officers in conjunction with detectives from the Director of Criminal Investigation for contravening the law in producing the show “Wife Material.” While it was in its second season, the show has garnered online attention, receiving both positive and negative reviews. Thanks to the publicity, more online consumers of local and international content are becoming more aware of the show.

Thousands of miles away, the British Royal family has had its fair share of bad publicity after the Duke and Duchess of Sussex exposed that they faced racism from some members of the family. This emotive issue elicited memories of the late Princess Diana and her struggles within the royal family. So what is the royal family to do about the bad press?