Are Kenyans ready to pay for good journalism as they do for Uber and Netflix?

The evolution of this beautiful thing called journalism with regards to digital platforms continues to present a myriad of challenges and hopes that will dictate the future. 

In India, for example, subscriptions are the leading priority for publishers this year, with 52 per cent saying it’s their main revenue focus, according to a Reuters Institute report which also insists that as publishers roll out more paywalls and exclusive content, they’re likely to face considerable resistance and backlash. They are sure to see growing adoption of paywall blockers to skirt around metered paywalls. Incase you are wondering why this is so important for journalism, always remember that good journalism is expensive and someone has to pay for it.