Casualness is the enemy of pretense. This is one rule phony real estate ‘investment’ companies have mastered in their journey of conning unsuspecting Kenyans. They deliberately invest in many public relations stunts that legitimise their operations in the public eye.
Most have hoodwinked Kenyans through choreographed property talk shows, prime news time television advertisement and appealing billboards across the city. Employees are then drilled to always be formally dressed or in branded company wares that without doubt portray a professional company image. It is nearly impossible to resist them having your money. And yet many of these companies have camouflaged histories if any.