NAIROBI: Romance sells! During this year’s East African Digital Summit, one of the programme managers from Worldreader stated that romance novels were the most read, among the titles on their fiction collection, on their Kindle. We were not surprised. Universal themes tend to attract a larger readership than insular ones.
From Shakespeare’s Romeo and Juliet, Jane Austin’s Pride and Prejudice, Mills and Boons, Danielle Steel’s novels, to the trending EL James’ steamy Fifty Shades of Grey, romance never seems to grow old. The question is what else can you write about today?