The big task of creating a united Coast political base

Mombasa County Governor Hassan Joho (left) and Kilifi's Amason Jeffa Kingi, both who have declared their presidential bids in the 2022 elections. [Gideon Maundu, Standard]

The election campaign is here and Coast voters have an opportunity to chart their destiny and free themselves from dependence shackles. A new breed of ‘messiahs - Mombasa’s Hassan Joho and his Kilifi’s Amason Kingi - is promising salvation, clothed in new parties.

This is a well-beaten path, for in the past coastal region has had leaders who came in the name of freeing locals and even contested the presidency.