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The Standard e-Paper
Kenya’s Boldest Voice
The Standard Group Plc is a
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print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Scare tactics can trigger the behaviours they are meant to prevent. [Courtesy]
Do you remember the massive public health campaigns designed to combat smoking? You may have seen the adverts, posters and may even have one that sticks in your mind.
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