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If the nationwide crackdown on illicit brews is observed to the letter, Kenya can boast of unequalled sobriety in the region. President Uhuru Kenyatta’s crackdown order on illicit brews compliments other drastic measures in place against the social malaise.
The National Campaign against Alcohol and Drug Abuse (NACADA) is the enforcing entity. Conditional labelling on alcoholic beverage packs and bottles that read “Excessive alcohol consumption is harmful to your health” is another awareness campaign.
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