×
App Icon
The Standard e-Paper
Informed Minds Prefer The Standard
★★★★ - on Play Store
Download Now

Kenya turns to personalities to boost tourism fortunes

Tourism and Wildlife CS Najib Balala with British Super Model Naomi Campbell (PHOTO: Twitter)

The government is turning to personalities to change the fortunes of the tourism industry hit hard by the effects of the Covid-19 pandemic.

The tourism industry, which was targeting to generate Sh189 billion in 2020/21 Sh22 billion more than what they collected in 2019, is among the worst-hit sector by the pandemic, losing Sh80 billion between February and June 2020.

Get Full Access for Ksh299/Week
Uncover the stories others won’t tell. Subscribe now for exclusive access
  • Unlimited access to all premium content
  • Uninterrupted ad-free browsing experience
  • Mobile-optimized reading experience
  • Weekly Newsletters
  • MPesa, Airtel Money and Cards accepted
Already a subscriber? Log in