The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Kenya Airways Marketing Director Chris Diaz(left) SportPesa CEO Ronald Karauri(centre)and Wausi Walya(right) PR & Corporate Communications Manager KTB SportPesa has partnered with Kenya Tourism Board (KTB) and Kenya Airways in Sports Tourism Venture on 20th February 2017. PHOTO: WILBERFORCE OKWIRI
Sports betting firm SportPesa have entered into a partnership with the Kenya Tourism Board and Kenya Airways to promote sports tourism in the country.
This follows SportPesa’s partnership with Hull City, an English Premier League club, a venture which presents an opportunity to market Kenya as a sporting hub.
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