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NEWS & CURRENT AFFAIRS

The Nairobian

Apple’s iPhone X hits Kenyan market

Financial Standard

By Standard Reporter | Dec 19, 2017

***Business Manager, Redington, Sajan Thomas (left) and Head of Sales, Redington, Johnson Thankchan (right) admire the new iPhone X during the Launch.***

NAIROBI, KENYA: Apple has stepped up competition in the Kenyan mobile market with the launch of iPhone x.

The smartphone is redesigned to take full advantage of the Super Retina display and replaces the Home button with fast and fluid gestures, allowing customers to naturally and intuitively navigate iPhone X.

Simply swipe up from the bottom to go home from anywhere and is purpose-built for machine learning, augmented reality apps and immersive 3D games.

“The device has an all-screen display that precisely follows the curve of the device with no border allowance. The entire face of the phone is a screen,and now here we have iPhone X,” said Sajan Thomas, Regional Business Head East Africa for Redington during the unveiling of the device.

“Wireless charging will not be an issue for the iPhone X users since the glass back design enables a world-class wireless charging solution. The wireless charging works with the established Qi ecosystem” said Johnson Thankchan the head of sales, East Africa, Redington - during the launch in Kenya.

Keep Reading business

The new camera in iPhone X has a larger and faster sensor, new color filter, deeper pixels and OIS for capturing vibrant photos and videos with more detail. The TrueDepth camera brings emoji to life in a fun new way with Animoji. Working with A11 Bionic, the TrueDepth camera captures and analyses over 50 different facial muscle movements, then animates those expressions in a dozen different Animoji, including a panda, unicorn and robot. Available as an iMessage app pre-installed on iPhone X, customers can record and send Animoji messages with their voice that can smile, frown and more.

“The new iPhone will be retail from Sh128,750 and Sh144200 respectively. Customers will be able to purchase iPhone in stores from the launch date and upon any order, one will receive a free Belkin Wireless charger,” Sajan added.