Planning to establish a startup? Read this first

Kenya: Are you working on a startup? If so, I hate to break it to you, but there is high chance it will fail — recent research shows that 75 per cent of startups fail within their first two years, and the odds are you will not be M-Farm, Ecotact or Supamamas.

But it is not all doom and gloom. Spending the last three years with student entrepreneurs undertaking our MBA programme in Global Business and Sustainability has provided a unique opportunity to understand the challenges startup entrepreneurs face.