× Digital News Videos Opinions Cartoons Education U-Report E-Paper Lifestyle & Entertainment Nairobian SDE Eve Woman Travelog TV Stations KTN Home KTN News BTV KTN Farmers TV Radio Stations Radio Maisha Spice FM Vybez Radio Enterprise VAS E-Learning Digger Classified The Standard Group Corporate Contact Us Rate Card Vacancies DCX O.M Portal Corporate Email RMS

How then do you know you’re applying for a company you want to work for?

One reason why jobseekers may have trouble finding a job is because hiring firms are unaware of the specific skillsets available within the talent pool.

This is, however, changing today due to the establishment of numerous job sites, which have made it easier to look for a job.

Despite this, it is still hard to figure out which firms you’re applying to work for, as many agencies don’t include the name of the brand in the advert.

How then do you know you’re applying for a company you want to work for?

SEE ALSO: Improved output can beat Covid-19

 Furthermore, advertised jobs don’t account for all of the jobs available. Just because a role isn’t advertised doesn’t mean it doesn’t exist.

Similarly, some roles may be advertised but they don’t really exist. This happens when dishonest agencies create ‘fake’ roles to broaden their candidate base.

Despite this scenario, it’s always advisable to have companies in mind that you would like to work for. Don’t just look at ones who are advertising.

 Taking a speculative approach while looking for a job can also be rewarding for both candidate and recruiter.

By informing a company that you are available and looking for work, while taking the initiative through a direct approach, you are immediately showing a high level of enthusiasm.

SEE ALSO: Awful data show US economy is in deep trouble

Additionally, it shows proactivity and an eagerness to learn about the company. Recruitment agencies, while effective, handle more than one client at a time. In most cases, they will put forward multiple candidates for a single position while charging the recruiting company for doing it. By approaching companies directly, your CV won’t be part of a ‘pack’ of applications, and you will save them expensive recruitment fees if you are successful.

Interviewers are always more impressed by those candidates who request information while genuinely wanting to develop their career.

However, they are less polite about those who simply show up for an interview with very little knowledge or interest in the position or organisation.

With this in mind, it is important that job seekers realise that there is always an opportunity for them to sell themselves better than any other candidate.

Don’t be put off if there aren’t any vacancies at any one time.

SEE ALSO: Gogo urges jobless youth to enrol in World Bank training programme

If you’ve expressed an interest about working with a firm and there are no jobs available, just be patient as when a position does appear you may be at the front of the employer’s mind.

It is also important to remember that “It’s not about what you know, it’s who you know.” For some people the idea of networking can cause embarrassment.

There’s often a reluctance to contact friends or previous colleagues yet this can be the most effective way of finding out about upcoming vacancies and getting recommendations for roles.

If you have a company in mind, think about who you know who works there.

If you don’t know anyone personally, introduce yourself to a decision maker in an online community or through a direct approach at an industry event or similar. The key is not to ask for a job, but rather ask for help and advice on how to get work in that particular area or company.

SEE ALSO: Top universities that will easily earn you a job

If you do feel embarrassed about contacting someone you haven’t spoken to for a while, remember honesty is always the best policy.

The simplest and most effective phrase you can use is “I need your help”. We all have a desire to help and asking directly is often the best way to get it.

-The writer is Financial Conduct Authority and Institute of Chartered Accountants in England and Wales Regional Director for Middle East, Africa and South Asia


Read More