Cultivate a saving culture with the 52-week challenge

Most people struggle to save money, myself included. We live in a world where there are limited resources and unlimited wants.  We therefore find ourselves depleting our money reserves in the process of satisfying our wants sometimes, we even go ahead and take loans.

So tough is saving that when the 52-week challenge came about, Kenyans received the initiative with open arms, the proposition being, you get to save small amounts week on week, incrementally throughout the year, for 52 weeks.