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One customer is enough to make or break your business

A clothes store trader swipes a customer's payment card. [Getty Images]

Kenyans are peculiar, to quote former Safaricom CEO Michael Joseph. It's in business where that peculiarity emerges.

Recently, I was looking for a professional to do some work for me. I was given a number for two such professionals and humbly sent a request. They never responded.

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