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The Standard e-Paper
Truth Without Fear
The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Easter meant the coming of the long rains, resulting in muddy conditions over rough terrain, which was the perfect mix for the Safari Rally — the world’s toughest for ‘man and machine’. ‘Safo,’ as it was popularly known, was difficult to finish, let alone win. Being part of the World Rally Championship (WRC) accredited motor event meant it attracted international participants with all the media attention that goes with adventurous sports.
However, due to poor and shambolic preparations and lack of commitment from the Kenyan government, it was removed from the World Rally Calendar in 2002. The removal robbed Kenya of one of its most colourful tourist attractions and Easter holiday extravaganza.
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