×
App Icon
The Standard e-Paper
Join Thousands of Readers
★★★★ - on Play Store
Download Now

Messaging app confirms adverts are coming and when to expect them

WhatsApp is getting a new feature that might anger some people. [Photo: Courtesy]

WhatsApp CVP Chris Daniels has confirmed that it will be introducing ads its popular messaging app. Speaking from India he confirmed that advertising would be sold to businesses in two ways.

Firstly, WhatsApp will charge businesses a fee to connect with users. You'll be able to find customer services via the app and send them a question or complaint.

Get Full Access for Ksh299/Week
Bold Reporting Takes Time, Courage and Investment. Stand With Us.
  • Unlimited access to all premium content
  • Uninterrupted ad-free browsing experience
  • Mobile-optimized reading experience
  • Weekly Newsletters
  • MPesa, Airtel Money and Cards accepted
Already a subscriber? Log in