×
App Icon
The Standard e-Paper
Fearless, Trusted News
★★★★ - on Play Store
Download App

New tool for preventing damaging adverts is branded "completely useless"

The ad claimed to have been paid for by Cambridge Analytica which shut earlier this year amid the Facebook scandal. [Photo: PA]

An advert purporting to be paid for by now defunct company Cambridge Analytica was posted to Facebook containing using materials from pro-Brexit group BeLeave. Except neither was involved.

Facebook recently launched a new tool that allows users to see details about adverts for political and nationally important topics. The goal was to help stop the spread of fake news and hatred, but it turns out the system barely functions at all.

Get Full Access for Ksh299/Week.
Fact‑first reporting that puts you at the heart of the newsroom. Subscribe for full access.
  • Unlimited access to all premium content
  • Uninterrupted ad-free browsing experience
  • Mobile-optimized reading experience
  • Weekly Newsletters
  • MPesa, Airtel Money and Cards accepted
Already a subscriber? Log in