Opinion: Ladies, this is how to reap utmost benefit from the World Cup

André Silva celebrates in the modern style

In a few days, one of the most important global events will once again take over our eyes, minds and our sanity -- the World Cup is finally here. I must say that Russia as a location does not excite me as much as Rio did but it sure sounds better than Doha. 

Over time, our menfolk have allowed themselves to operate under the misguided notion that the World Cup is just for the lads and the boys. What they do not know is that women have caught on and have found ways of taking advantage of the opportunities that the World Cup offers.