Yes, we must end the cynicism surrounding party manifestos

Declarations have no power in the presence of resignation and cynicism. If we are honest, most of us paid little attention to the launch of three major party manifestos – Jubilee, NASA and Third Way. Marriage ceremonies bring out the same in us.

When at weddings, do you detail the bridal party outfits, distract yourself with social media and then wait for the kiss and a piece of cake? Or do you reflect on the meaning and commitment in the couple’s vows? I suspect you were the same around party manifesto launches last week.