The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Sarova Whitesands Executive Chef Gurpreet Singh gives cooking tips to the resort’s top corporate supporters and travel agents. [Photo: Gideon Maundu/Standard]
There is a new trend of tourists visiting historic or beach sites but end up engaging in culinary tourism activities.
Kenya Association of Hotelkeepers and Caterers (KAHC) observes that culinary tourism creates strong brand awareness and potential loyalties.
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