Procter and Gamble to provide two billion litres of water

Procter and Gamble (P&G) will continue to save one life every hour in the developing world by delivering more than two billion litres of clean drinking water yearly by 2020. The move aims to help save about 10,000 lives and prevent 80 million days of diaorrhea illness on an annual basis.

The company initiated a programme dubbed, ‘Children’s Safe Drinking Water’ in 2004 through its water purifying technology that cleans and purifies water and stops it from re-contamination using a P&G Purifier of Water (previously Pur).

In Kenya, P&G runs the programmes in Nyanza, Western and Coast provinces, where there is adequate but unclean water. So far, the company has distributed 70 million sachets for 700 million litres of clean drinking water.