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Coca-Cola proposes energy drinks in clash with Monster Beverage

Coca-cola cans on display. [Photo: Reuters]

Coca-Cola is planning to launch a range of energy drinks for the first time on its own brand name as it intensifies efforts to break away from its traditional fizzy sodas and shift to health-focused trends.

The company on Thursday told Reuters it was working on plans to launch new drinks which would be branded “Coca-Cola Energy” and “Coca-Cola Energy No Sugar” and made with naturally-derived caffeine and guarana extract.

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