The 4.4 million undecided voters and how they can be won over

Kenyans wait on a voting queue to cast their vote during party primaries. [Jenipher Wachie, Standard]

Most Kenyans have decided whom they will vote for on August 9. However, by June this year, about 4.4 million voters were undecided. Launching of manifestos might have reduced this figure by at most one million. That means approximately three million voters are planning to vote but have not yet decided where to cast their ballot.

The undecided voters, in opinion pollss, are those who give responses of "I don't know for now" or I have "no opinion yet", although I must vote. Most undecided voters make their decisions one week to 24 hours before elections.