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Bring back 'responsible sex' mass media campaigns

Effective healthcare communication help prevent poor sexual and reproductive health outcomes. [iStockphoto]

It is high time we reintroduce nationwide mass media campaigns that focus on safe sex and reproductive health. Recent research reports, including the Kenya Demographic and Health Survey 2022, have highlighted the alarming rates of adolescent pregnancies and the increasing HIV infections among young men and women.

These issues pose not only economic challenges but also grave public health concerns. Unfortunately, despite the alarming and escalating numbers, Kenyans seem to have grown indifferent to the harsh realities of reproductive health.

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