Fourth Estate can help articulate party policies

The Fourth Estate (media) is considered a powerful tool the world over for the several roles it plays in society. These roles include passing of information, sensitising, setting of agendas, educating and entertaining, just to mention but a few.

Media can also play a vital role in building or demolition of a nation - just like it happened some years back in Rwanda when a radio presenter referred to a certain community as cockroaches - only for Rwanda to go up in flames in what is commonly referred to as the Rwandan genocide.