Adidas sees soccer boost after stumble on Kanye West shoes

A model wears a pair of Adidas Yeezy 750 Boost shoes designed by Kanye West as part of his Fall/Winter 2015 partnership line with Adidas at New York Fashion Week.

German sportswear company Adidas expects a boost to sales from new soccer merchandise ahead of the 2020 European championships after quarterly growth was held back by a weaker performance from Yeezy shoes designed by Kanye West.

Third-quarter sales rose a currency-adjusted 6% to 6.41 billion euros ($7.10 billion), beating analysts’ mean forecast of 6.32 billion euros, although footwear sales were up just 1% measured against a major Yeezy launch last year.