Eight players to debut in Kenya's forthcoming JP Botha African Cup tour

Managing Director Admedia Communications Jacob Ouma (left) present a dummy cheque worth Sh5Million to John Mbai Director of Rugby and Ecosystems development in Nairobi during cheque presentation and announcement of players ahead of JP Botha African Cup in South Africa.[Jonah Onyango,Standard]

Jacob Ouma, the Managing Director of Admedia Communications said the strategic alliance follows the Kenyan team's challenging matches against in the upcoming JP Botha African Cup.

Admedia Communications, a strategic communications agency in Kenya's public relations and communications space, has pledged both cash and communication services support. This generous sponsorship is aimed at a commitment to foster sports talent and promote the dynamic culture of rugby in Kenya.

"Supporting the KRLF is an honor and aligns with our vision of empowering communities through sports. We believe in the potential of the Kenyan team and are excited to be a part of their journey to success in the JP Botha African Cup," stated Ouma.

Adding to this sentiment, KRLF's Mbai expressed his gratitude, stating: "We are immensely grateful to Admedia Communications for their generous support. This partnership is a game-changer for us, providing the means to elevate our game and bring international attention to the talent we have here in Kenya. It goes beyond just a sponsorship; it's a vote of confidence in our players and the future of rugby league in our country."

The official announcement of this partnership took place on Monday, 6th November 2023, at the Admedia offices at Flamingo Towers, Upperhill, Nairobi.

The KRLF was established in 2019, as the pivotal body for rugby league management and development in Kenya, holding an esteemed Affiliate Membership with the International Rugby League Federation.

Its core mission is to foster an inclusive environment where rugby league can prosper, reaching individuals from diverse backgrounds nationwide.

Mbali added that the KRLF is dedicated to the continuous professional development of its personnel, while actively forging strategic alliances that enhance the organisation's capabilities and worth.

KRLF TEAM TO SOUTHAFRICA