×
The Standard e-Paper
Home To Bold Columnists
The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
President William Ruto lays a foundation stone for the construction of the Talai Affordable Housing Project in Kericho County, on March 14, 2025. [File, Standard]
I first heard the phrase “communication is the John the Baptist of any project” in 2013, when I attended a university communication students’ workshop. It was a simple yet profound statement that has stayed with me since. Just as John the Baptist prepared the way for Christ, communication must go before any project, preparing the ground, clearing misconceptions, and opening hearts and minds for what is to come.
Subscribe to our newsletter and stay updated on the latest developments and special offers!
join