The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Kenyatta International Conference Centre (KICC) auditorium. [Courtesy]
Kenya is seeking to increase earnings from conference tourism. This has seen the State operationalise an entity charged with marketing the country as a meeting and events destination.
The move is part of deepening conferencing in the country, which is critical in diversifying Kenya’s tourism offering from the traditional bush and beach.
Get Full Access for Ksh299/Week.
Fact‑first reporting that puts you at the heart of the newsroom. Subscribe for full access.