FOOTBALL: Kenya to benefit from Sony deal

By Eick Ochieng’

Kenya is among the 12 countries set to benefit from a partnership between Sony Corporation and world football governing body Fifa ahead of this year’s World Cup in Brazil.

The  “Dream Goal 2014”, project, which is a CSR programme between Sony and Fifa, will see Kenya benefit in a Street Football Stadium Project which aim at providing safe playing environments and educational workshops for over 14,000 children. Kenya will also take part in the “Siyakhona Media Skills Programme” alongside Nigeria, South Africa, Lesotho, Tanzania, Zambia, Brazil, Uruguay, Australia, India and Israel, world cup host country Brazil and across Africa, Latin America and other regions.