The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
A woman using a tablet computer to stream a movie. [Getty Images]
Global streaming giants are stepping up their presence in Kenya, with the country emerging as a strategic market in the region in building new audiences for the ubiquitous platforms.
The rush to grow market share comes at a time when streaming platforms like Netflix are experiencing a slowdown in growth in traditional market strongholds of North America and Europe.
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