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The Standard Group Plc is a
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print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
The seaside resort town of Malindi in Kilifi County is eager to tap into the highly lucrative fashion tourism, with its efforts centred on a Giriama skirt.
Fashion tourism is a highly lucrative niche segment that evolved from creative, cultural and shopping sectors.
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