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The Standard e-Paper
Fearless, Trusted News
The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Brand marketing enhances business generation, as it is easier to sell when you are trusted in the brand. The higher success rates come from links or through sending out requests to other bloggers.
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