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The Standard e-Paper
Kenya’s Boldest Voice
The Standard Group Plc is a
multi-media organization with investments in media platforms spanning newspaper
print operations, television, radio broadcasting, digital and online services. The
Standard Group is recognized as a leading multi-media house in Kenya with a key
influence in matters of national and international interest.
Steve Jobs said that “innovation is the only way to win”. Dentsu Aegis Network, a Communication and marketing giant held its first ever Innovation Summit on Wednesday March 7, 2018 at DoubleTree by Hilton Hotel Nairobi. The Summit dubbed, ‘Innovating the way brands are built’ was organised by DAN Kenya in conjunction with their South African team.
The main aim of the event was to probe attendees to think of revolutionary ways of advertising, marketing and in creation of everyday essentials with a future focus.
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